JustBrand Limited / Brands / Chaheati
The original
heated chair
Chaheati began with a simple idea: make sitting outside more comfortable when the temperature drops. Its original patented camping chair led to a range of battery-heated seating for campsites, sidelines, tailgates, and other outdoor gatherings. The brand joined JustBrand in 2021, bringing a distinctive product line and room to expand it.
Founded
2013
Joined JustBrand
2021
ORIGINAL PRODUCT
Patented heated chair
RANGE
Chairs, covers & cushions
Channels
Mass retail · DTC
The approach
The heated chair was just the beginning.
Chaheati started with a simple idea: make sitting outside in the cold more comfortable. We sold the original heated chair through our retail business, saw how customers responded, and acquired the brand in 2021.
Since then, we’ve expanded the lineup to include chair covers, bleacher seats, cushions, and portable pads. Different ways to bring warmth to the sidelines, the campsite, and wherever else people settle in outdoors.
The range
Take a seat. Stay warm.
Seating
The original heated camping chair
A folding, battery-heated chair built for campsites, tailgates, and evenings outdoors.
Bleacher seats
Warmth for the sidelines
A portable heated seat that hooks onto bleachers and reclines for comfort.
Covers & pads
Heat for the seat you already own
Chair covers, cushions, and pads that bring heat to existing seating.
The chair
The product that started the category.
The product that started Chaheati is still a standout: a portable camping chair with battery-powered heat in both the seat and back. It folds into a carry bag and offers three heat settings, so people can settle in comfortably at a tailgate, campsite, or game. It was the starting point for the heated seating range we offer today.
- Patented design
- Up to 8 hours
- Heat in the seat and back
MADE FOR THE MOMENTS THAT RUN LONG
WARMTH FOR WHEREVER YOU SIT
From the sidelines to the campsite, Chaheati makes it easier to settle in when the temperature drops. Bring the chair, choose your heat setting, and enjoy being there a little longer.
Its place in the group
Proof the technology travels.
Chaheati showed us that the batteries and heating elements we had built for clothing worked just as well in furniture and soft goods. It is also our strongest gift-season product, which gives retailers a different reason to talk to us.
Elsewhere in the portfolio
The rest of the portfolio.
